DESIGN DIRECTOR
Paying tribute to a beloved North Shore icon, our latest collaboration with Matsumoto Shave Ice commemorates a cherished figure in the Hawaiian community. The Hurley x Matsumoto Shave Ice collection embodies the essence of this cultural landmark, radiating with the same vibrancy, playfulness, and joy that characterize the iconic shave ice experience. With a palette as refreshing as the flavors of a shave ice treat, this collection captures the spirit of fun and adventure that defines Hawaiian culture.
RESPONSIBILITES:
CONCEPTING,
COLOR,
ART DIRECTION,
PRODUCT
CONCEPTING,
COLOR,
ART DIRECTION,
PRODUCT